Rockford.edu / News
03/21/2018 4:24 pm
Rockford University has been recognized by the American Advertising Federation of Northern Illinois with seven 2018 American Advertising (ADDY) Awards for advertising creative excellence. The AAF Northern Illinois is the ad industry trade association serving advertising creatives, public relations, marketing, and other communications industry professionals in Rockford and Northern Illinois and
represents the Northern Illinois Chapter of the American Advertising Federation (AAF). Headquartered in Washington, D.C., the AAF is the oldest advertising trade association representing over 40,000 professionals in the advertising industry in a national network of more than 200 ad clubs in communities across the country.
Rockford University’s Institutional Advancement division submitted a collection of collateral materials into this year’s competition. The assortment of entries included six different categories, and all six submissions were selected by the panel of judges to receive an ADDY. In addition, Colorwave Graphics, submitted an entry highlighting work done in partnership with the University for the newly renovated Starr Science Center, which also received an award.
On March 9, 2018, AAF Northern Illinois held its annual awards presentation and presented Rockford University with the following seven awards:
Entries were judged based upon creativity, originality, and creative strategy; all work entered into the competition must have first appeared between January 1 and December 31, 2017.
To view Rockford University’s award-winning entries, please visit the University’s Issuu page. For more information about the ADDYs, the AAF Northern Illinois, and to see the full list of award winners, please visit http://www.niadfed.org/aaf-northern-illinois-presents-the-2018-addywinners/.
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