Marketing & Communications
The Marketing and Communications department works with our colleagues across campus to aggregate, curate, and steward the Rockford University brand and elevate the contributions of our campus community to both internal and external audiences, including students, faculty and staff, trustees, donors, the media and the general public.
FAQ:
Q: What size does a portal banner need to be?
A: 1300 x 615px
Q: What size do RU Stream banners need to be?
A: 1920 x 950px
*The Marketing/Communications team approve portal and stream banners. Any questions on banners can be sent to Sara Myers (smyers@rockford.edu) and/or Kayla Eddy (keddy@rockford.edu).
**Please submit your banner ONLY two weeks before your event date. Please note to keep important info away from the bottom as they get cut off depending on the size of the monitor.**
Our Services
As your strategic marketing partner, we provide our campus community with a variety of services. Our in-house team of creative professionals will work with you to tailor our services to help you in the most cost-effective, efficient, and convenient manner.
Press information & Media inquiries
Rockford University Communications believes that restrictions on news media personnel should be limited. However, respect for the privacy of our students, faculty, staff, and visitors requires some rules regarding access. For press information and media inquiries please contact our Marketing and Communications department at communications@rockford.edu.
Merit
Merit is a media platform that helps RU publish online news about student accomplishments through students’ hometown newspapers and via social media. News can also be shared with students’ high schools and elected officials. RU proudly shares their good news on our Rockford University Merit page and our Student Achievements- Merit page.
Social Media & Event Promotion
Our Marketing and Communications department exists to elevate the contributions of our campus community to both internal and external audiences, including students, faculty and staff, trustees, donors, the media and the general public. To stay on top of current events happening on campus view our Campus Events calendar. This allows our campus community to know all the great activities and other happenings they need to attend!
Our social media accounts currently include Facebook, LinkedIn, Twitter, YouTube, Instagram, TikTok, etc. Please refer to the footer below to access the links to each channel. Additionally, various other departments across campus maintain secondary social media channels in support of their work.
Per the Rockford University Brand Standards Guide, any marketing projects intended for off-campus audiences must be reviewed and approved by the Marketing department before distribution. Please note, the Marketing/Communications staff in this guide is now incorrect. You can find a list of our current team here.
Other Departmental Services include:
- Visual design for print and digital formats/platforms
- Marketing and advertising strategy, including all external advertising buys
- Market research
- Photography and videography
- Content strategy
- Web development and training
- Media Training
- Social Media Training
Department Menu -
Marketing & Communications
Rockford University
5050 E. State Street
Rockford, IL 61108Marketing/Communications Team:
Sara Myers, Digital Media & Communications Specialist
- Email: smyers@rockford.edu
- Phone: 815-394-5052
Kayla Eddy, Social Media & Web Coordinator
- Email: keddy@rockford.edu
- Phone: 815-394-5041
RU Marketing/Communications email:
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