Marketing and Communications
The Marketing and Communications department works with our colleagues across campus to aggregate, curate, and steward the Rockford University brand and elevate the contributions of our campus community to both internal and external audiences, including students, faculty and staff, trustees, donors, the media and the general public.
Our Services
As your strategic marketing partner, we provide our campus community with a variety of services. Our in-house team of creative professionals will work with you to tailor our services to help you in the most cost-effective, efficient, and convenient manner.
Campus Event Calendar
Submit your events at the link below to publish them on the public-facing campus events calendar.
Press and Media Requests
Marketing and Communications is here to promote your events and news to the local media via press releases. Please send your press release request up to four weeks in advance. Press releases will be sent 1-2 times and posted on the website before the event.
All media relations, except for athletic media relations, must go through the Marketing and Communications department. If local media reaches out to you personally, please loop Marketing and Communications in on the conversation via communications@rockford.edu.
Social Media and Event Promotion
Rockford University has official social media accounts on the following platforms: Instagram, Facebook, LinkedIn, Twitter, TikTok, and YouTube. If you would like to submit something to be added to the social media calendar, please send all information to communications@rockford.edu at least four weeks in advance.
Clubs and departments are welcome to create their own social media pages on Instagram, Facebook, Twitter, or TikTok. Before creating a page you must reach out to Marketing and Communications at communications@rockford.edu for approval. The log-in information must be stored by Marketing and Communications to avoid the account being lost when students graduate or faculty/staff retire.
Reggie the Regent
Want Reggie to personally visit your upcoming event? Email RU Marketing and Communications at communications@rockford.edu.
Merit
Merit is a media platform that helps RU publish online news about student accomplishments through students’ hometown newspapers and via social media. News can also be shared with students’ high schools and elected officials. RU proudly shares their good news on our Rockford University Merit page and our Student Achievements- Merit page.
Marketing & Communications
Rockford University
5050 E. State Street
Rockford, IL 61108
Communications@rockford.edu
Per the Rockford University Brand Standards Guide, any marketing projects intended for off-campus audiences must be reviewed and approved by the Marketing department before distribution. Please note, the Marketing/Communications staff in this guide is now incorrect. You can find a list of our current team here.
Latest News Releases and Stories
RPS 205 students Participated in ‘Balloon Bots Robotics’ Competition co-hosted by RPS 205 and RU; Winners
March 2, 2023 ROCKFORD, Ill. — Nearly 250 RPS 205 high school students from four schools competed Thursday, March 2, in the ‘Balloon Bots Robotics’ Competition. Three teams placed and left with awards in the final round. A team from Roosevelt High School took home...
Women’s History Month Spotlight: Director of Marketing & Communications Andrea Watson
For Women’s History Month, we wanted to chat with some women on Rockford University’s campus in leadership roles. We’re ending our series with our new Director of Marketing and Communications: Andrea V. Watson. How has your career brought you to your...
Women’s History Month Spotlight: Interim VP of Advancement Linda Ploenzke Sandquist
Linda Ploenzke Sandquist is the recently appointed Interim VP of Advancement and a 1985 RU graduate. Sandquist shared her thoughts on her new position at RU and on Women’s History Month in general. How has your career brought you to your present-day...
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